Things To Know When Starting Online Arbitrage For Amazon

While the impact of the COVID-19 pandemic is yet to wane down, more and more people are becoming interested in starting an online retail business. There is growing interest among online sellers to venture into online arbitrage for additional cash flow. 

One of the go-to marketplaces when it comes to online arbitrage is Amazon. Due to the pandemic, the demand for online goods has attracted sellers worldwide to explore Amazon FBA online arbitrage

Understanding Online Arbitrage for Amazon

Arbitrage is generally described as purchasing an item from one marketplace at a lower price and selling it on another marketplace for a higher return. 

In its essence, arbitrage is considered a reselling activity whereby the seller searches for a product from other retail sources rather than directly dealing with suppliers. Items purchased using this method are not necessarily in bulk or huge volume.  

Simply put, arbitrage is when you flip something for a profit—the seller profits from the difference between the cost and the return of the investment.  

Online Arbitrage vs Retail Arbitrage

In the context of eCommerce, there are two main types of arbitrage that sellers engage in. Sellers have the option to go for retail arbitrage or online arbitrage for Amazon

  • Amazon Retail Arbitrage  

As its name would imply, retail arbitrage is a type of arbitrage that relies on retail outlets or brick and mortar stores for product sources. Resellers will spot an item and purchase it. Sellers will handle the transportation and warehousing for purchased items. 

This kind of approach relies mainly on physical retail stores and their items for liquidation. Sellers can purchase clearance stocks at a discounted price to sell on Amazon for a higher return. 

  • Online Arbitrage

Online arbitrage has become increasingly popular over the past months, primarily because of the quarantine restrictions and closure of physical stores. Many sellers are now turning to online arbitrage for product sources because of the convenience. 

Online arbitrage for Amazon simply means sourcing potential inventory items from retail store websites, Facebook shops, and other eCommerce platforms.

Getting Started With Online Arbitrage | Overview of Beginners

As an overview of how online arbitrage works, here are three main steps involved in this method to help you get started. A more detailed approach will be discussed further. 

STEP 1: You search for a product on other platforms to resell. Make sure that the product you purchase is sold for less than what it is selling for on Amazon. 

STEP 2: Once you find a product online that you can resell on Amazon, buy it and have it shipped to your facility or the FBA warehouse. 

STEP 3: Once the product is in your inventory, list the product for sale at a price that will give you a healthy profit margin. 

The good thing about Amazon arbitrage is that you can utilize both methods for your business. There is no restriction on whether you use both online and retail arbitrage, as long as you follow the terms and conditions set by Amazon. 

However, more and more sellers are focusing their resources on online arbitrage because of easier sourcing and shipping. There is no need for Amazon sellers to spend time and money to check brick-and-mortar stores for discounted items. 

Amazon Online Arbitrage Sources

With just a click of the mouse, Amazon sellers can easily find products via online retail platforms. Here are some of the online retail websites you can check for arbitrage items:

  • Walmart
  • Target
  • Sears
  • Best Buy
  • Gamestop
  • Office Depot
  • Home Depot
  • Lowe’s
  • Walgreens

Pros and Cons of Online Arbitrage

If you are interested in starting your own Amazon FBA online arbitrage business, you should take note of the advantages and disadvantages of this sourcing method. Try to examine these pros and cons of online arbitrage and check whether it fits with your overall business strategy. 

Pros of Amazon Online Arbitrage 

  • Low Entry Threshold

If you are still starting your Amazon business, online arbitrage gives you an advantage in terms of time and monetary requirements. Unlike product sourcing overseas, online arbitrage requires less time and is also less expensive. 

  • Less Taxing

If you want convenience when it comes to product sourcing, then online arbitrage for Amazon is best for you. This method requires less physical work; all you have to do is search potential inventory items online and have them delivered. 

  • Location Independent

Since this business model is mostly done online, you have the liberty to do business anywhere you want around the globe. You can also take advantage of the work-from-home setting, which is ideal during this pandemic. 

  • Extensive Inventory

Unlike physical outlet stores whose products are limited, online arbitrage offers you almost unlimited options for inventory items. There are numerous online retail websites that can provide various products for your inventory. 

Cons of Amazon Online Arbitrage  

  • Tech Adjustments

If you are not used to using your computer or browsing the internet for products, you will likely have a steep learning curve. Moreover, there are quite a few online tools and apps that you should be acquainted with. 

  • Mismatch Inventory

There is also a danger of having mismatched inventory since not all listings are identical across other online retail sources. 

  • Missing Out

Since your focus is online, you might miss out on huge outlet store promotions and discounts, especially those items for liquidations that are cheaply sold. 

The ones listed above are the most prominent pros and cons of Amazon FBA online arbitrage. You need to understand that your success in online arbitrage depends mainly on the products you can find and the price difference for profit. 

The disadvantages mentioned above can be remedied through practice, proper application of online selling strategies, and the use of Amazon seller tools. 

Since the current consumer trend is leading towards eCommerce, online arbitrage for Amazon has become the de facto FBA start-up model for the majority of sellers, especially first-time Amazon sellers.  

Is Online Arbitrage Still Profitable in 2021? 

Online arbitrage remains highly relevant in 2021 because online sellers are still profiting from it. In particular, the online arbitrage revenue on Amazon can be substantially higher than other eCommerce platforms. 

Assuming that you have purchased an item from Best Buy or Walmart for $10 that is currently selling on Amazon for $35, you will likely have a 10-15 USD profit after all the fees and shipping costs have been deducted. 

In such a scenario, your investment of $10 has doubled in profit. This is how online arbitrage for Amazon works for FBA sellers.

Product sourcing expert, OABeans, has shared an overview of how much money sellers can make from Amazon FBA online arbitrage. Newbie sellers who are still analyzing the market, $100 to $500 monthly earning is possible within zero to 3 months of online arbitrage. From 3 months to 9 months, a potential $500 to $2,000 earnings is possible, especially if you will be re-investing your profit from the previous months.

For Amazon sellers who are engaged in online arbitrage for nine months or more, a profit of $2,000 and more is possible.

Expenses That Affects Your Profitability 

As Amazon FBA online arbitrage sellers, you need to factor in the expenses you will incur in order to make proper pricing adjustments. Here are some of the expenses you should take into account if you wish to profit from Amazon FBA online arbitrage. 

  • Amazon Fees (FBA fees, storage cost)
  • Inbound Shipping Cost
  • Product Selling Price on Amazon
  • The initial investment for Inventory

It is worth noting that there would always be a risk involved with Amazon FBA online arbitrage. Success in such an undertaking requires capital, dedication, and effort to learn the basics and master the Amazon seller tools available to help you scale your business.

Online Arbitrage for Amazon FBA | How it Works

One of the reasons why online arbitrage is still popular and relevant in 2021 is its convenience. This business model is easy to learn and navigate. To help you start your online arbitrage for Amazon, here are some ways on how to proceed. 

  • Find a Product

The first thing you should do once you have created your Amazon FBA account is to find a product. These products should be purchased for less than their selling price on Amazon or another marketplace. 

Finding Amazon products will be faster if you use Amazon seller tools, including product research and sourcing tools. Aside from tools, you should also know how to manually find an item on a retail website and compare such products with those already listed on Amazon. 

One of the popular methods of arbitrage sellers is the UPC search. The majority of the retail websites use universal product code (UPC) on the retail product packaging for faster identification. 

For example, if you are on the Walmart retail website, you can search the UPC of an item to compare it with another item listed on Amazon. This process helps you avoid wrong comparisons of items, especially those with numerous variations, models, and presentations. 

Using UPC for Product Search

To help you find products from retail websites, you may use UPC. For example, on the Walmart website, you select an item you want and check whether it is being sold on Amazon and for what price. 



Walmart: A screenshot (cropped) of product detail page; Retrieved Date: July 26, 2021  from


Once you are on the product detail page of the selected item, simply right-click on the page and select VIEW PAGE SOURCE. 



Walmart: A screenshot (cropped) of product detail page; Retrieved Date: July 26, 2021  from


After selecting the View Page Source, you will be redirected to a different tab. Once on the tab, CTRL + F to search for the UPC. 




Once the UPC or product code has been located, copy it and paste it in the Amazon search bar. Then click search. 



Amazon: A screenshot (cropped) of product detail page; Retrieved Date: July 26, 2021  from


Once the search result has appeared, click on the item that is very similar to your chosen item on Walmart. You may also view the page source on the Amazon product detail page and search for the actual UPC code for further verification. 

From there on, you can compare the listing and its profitability as your potential Amazon FBA online arbitrage item. As a pro tip, consider Amazon products with a low Amazon Best Seller Ranking, as it  means they sell quickly.

  • Buy and Ship Products

If you have already chosen and confirmed the profitability of an item, purchase it and have it delivered to the FBA warehouse. Alternatively, if you wish to add some customization or want to check the product integrity, you may also have the product sent to your own warehouse/storage center. 

  • List The Product

After sending the product to the Amazon warehouse, list the product for sale in your Amazon account. Always remember to take into account all the expenses you have incurred when purchasing and shipping items. 

Maintain a healthy margin when listing an item on Amazon. To help you secure profit, the use of an Amazon FBA calculator and an automatic repricer is highly recommended.  

Top Online Arbitrage Sourcing Tools 

Undeniably, a manual product search can be laborious for most sellers. It can also lead to costly mistakes, especially when sellers are not focused on the task at hand.

To give you a better alternative, here are some of the highly suggested product sourcing tools to improve your product sourcing project. 

  • Tactical Arbitrage

This sourcing tool can drastically improve your Amazon product search. Its algorithm scans major department stores as well as thousands of other lesser sources that sellers neglect to check. 

Tactical arbitrage offers access to dozens of metrics and data both with basic and advanced view options. It can also scan Amazon for the historical Buy Box price and sales rank data to help you stay ahead of the competition. 

  • BuyBotPro 

This Amazon seller tool is known in the industry as an Amazon FBA online arbitrage virtual buying assistant. Some of its features include automated deal analysis and buy decisions that can make your arbitrage transactions faster. 

It also has a competition analyzer to help you analyze competitions. Along with the eligibility checker that instantly informs sellers whether the product can be sold.  

  • SourceMogul

If you wish to discover the best products to sell on Amazon from other websites or retail platforms, you should check SourceMogul. This Amazon seller tool scans over 20 million products per month to help you find profitable deals. 

Many sellers are using this tool because of its speed, simplicity, and real-time Amazon sales analysis. One of the goals of this software is to make online arbitrage simpler for Amazon sellers worldwide. 

  • FBA Wizard

As its name would suggest, this software is mainly intended to help Amazon FBA sellers with their online arbitrage sourcing needs. With their user-friendly interface, finding high-profit products to resell on Amazon is made easier. 

What makes FBA Wizard unique is its invite-only policy. Hence, providing exclusive information and deals only to a chosen few. 

Other Seller Tools to Assist your Amazon Online Arbitrage

  • Amazon Repricing Software

Apart from the product research tools for online arbitrage, you should also incorporate the use of automatic AI repricer in your business. This will help you edge your competition in terms of winning the Amazon Buy Box and avoiding price wars.

Another benefit of using an AI repricer is its seller analytics and user-friendly interface. This will give you a better overview of your current pricing strategy and Amazon store success. 

  • Keyword Research Tool

Once you have found an item for online arbitrage, you should identify the best keywords to use for increased ranking on the search result pages of Amazon. With the help of this tool, you can incorporate keywords on your product description or listing to improve searchability and customer engagement. 

  • Inventory Management Software

This software will help you enhance your product listing process. Softwares like InventoryLab will help you streamline your daily inventory management tasks through strong data research and analytics.

  • Feedback Tools 

Amazon greatly values customer feedback, which is why it is included in its evaluation for ranking and awarding the Buy Box. In order to increase feedback volume from customers, a feedback tool is a must. 

With the help of this tool, reviews or feedback requests will be automated. This seller tool will send emails to previous shoppers and ask them for feedback. 

Checking Amazon Restrictions for Online Arbitrage

One of the common mistakes of Amazon sellers is purchasing numerous items without even checking if Amazon will allow you to sell them on the platform. Most sellers are blinded by the healthy profit margin and forget to check Amazon product and category restrictions. 

To avoid this, you should check whether the product or category requires approval from Amazon. For category requirements and approvals, you may CLICK HERE.

Common Reasons for Amazon Online Arbitrage Failure

Engaging in Amazon FBA online arbitrage is not a guaranteed success. Some people tried and failed in such an undertaking. To give you a heads up, here are some of the reasons why online arbitrage fails. 

  • Failure to Check Amazon Restrictions
  • Lack of Proper Data and Insight
  • False Expectations of Sellers
  • Expanding Too Early and Rapidly
  • Lack of Interest to Learn New Things

Tips on How to Grow Your Online Arbitrage Business on Amazon

Engaging in Amazon online arbitrage requires more than passion. Be sure to play by the rules and learn the ins and outs of the market. 

  • Carefully research the market and your competition before engaging in online arbitrage. 
  • Develop healthy risk management when it comes to arbitrage. It means that you should not invest anything that you cannot afford to lose. 
  • Always factor in the Amazon fees when sourcing items to resell on Amazon. Your aim is not just sales, but most importantly to obtain profit.  
  • Check what sells and reinvest in those items first before branching out to new products. 
  • Take advantage of Google Chrome extensions such as Keepa and CamelCamelCamel. Both Chrome extensions offer price tracking and price history charts for Amazon products. 
  • Consider adding a workforce when demands get high to help you gradually expand your Amazon online arbitrage business. The same goes with Amazon seller tools; consider integrating them into your business. 

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